Digital Transformation
Process Automation Before AI: Fix the Basics That Block Value
Most AI disappointments are process and data problems in disguise. Here is what a COO should repair first, and in what order. The report sets out the considerations and practical implications discussed in the article.
- Format
- PDF · 14 pages
- Published
- Published Oct 2026
- Article
- Read the article
What's inside
- 01AI adoption is broad across Europe but thin, and returns lag behind
- 02The gap between adoption and value is a workflow problem
- 03Data is the first process that AI depends on
- 04Agentic AI raises the stakes on process discipline
- 05Automate the repetitive, rules-based work first, because that is where practical returns sit